Noya Viva and Noya Luma
by Aldar
Project Number -
2021/245801
Project Number -
2021/202994
Noya Yas Island: The "Two-Sided" Strategy for Smart Investors (Noya Viva and Noya Luma)
Yas Island has two sides: the overpriced "Trophy Assets" and the smart "Cash Flow Machines." Noya is the latter.
This massive master community by Aldar is split into distinct phases, but two stand out for serious investors: Noya Viva (Phase 2) and Noya Luma (Phase 3). While your friends are overpaying for "Waterfront Views" they can't see at night, smart investors are buying here for one reason: Volume Yield.
This is the only place on Yas Island where you get a Villa/Townhouse for the price of an apartment in Dubai Downtown.
The 2 Phases Noya Viva and Noya Luma : Which One Fits Your Portfolio?
1. Noya Viva (The "Sweet Spot")
The Asset: 2-3 Bed Townhouses & 4 Bed Villas.
The Vibe: The active hub next to retail and sports facilities.
The Play: Best for Short-Term Rentals (Airbnb). Tenants want proximity to the gym and supermarket. Viva delivers that walking distance convenience—perfect for families who want action without the noise.
The Math: Smaller units = lower service charges = higher net yield percentage. This is your "Cash Cow."
2. Noya Luma (The "Premium Upgrade")
The Asset: Standalone Villas Only (3, 4 & 5 Bedrooms).
The Difference: No townhouses. This is a villa-only enclave.
The Play: For the End-User Family or the investor targeting high-budget tenants who refuse to share walls.
The Scarcity: Standalone villas at this price point are a unicorn on Yas Island. Luma is a capital appreciation beast because it offers "Privacy" at a "Community" price.
The Location: "The Gateway"
You are in North Yas, the practical side of the island.
02 Mins: Yas Gateway Park.
09 Mins: Ferrari World & Yas Mall.
12 Mins: Abu Dhabi International Airport.
The Reality: You are close enough to the action to rent to tourists, but far enough to avoid the race-day traffic.
The Amenities: "Resort Grade"
Aldar didn't just build houses; they built a self-sustaining ecosystem.
The Village: A dedicated retail centre with supermarkets and cafes.
The Action: Resort-style swimming pools, splash pads for kids, and a state-of-the-art gym.
The Green: Community gardens where residents can actually grow their own vegetables (Edible Gardens).
Final Verdict
If you want to show off to your friends, buy a AED 15M villa in West Yas. If you want to make Money, buy in Noya.
Buy Noya Viva for Rental Yield (6-7% Net).
Buy Noya Luma for Capital Growth (Villa Scarcity).
Stop over-analyzing. Pick your phase. Secure your unit.
