Abu Dhabi’s most talked-about winter festival has returned — and this year, The Rage is taking you straight to the neon-lit streets of Tokyo, without ever leaving the city. From 7 to 11 January 2026, Umm Al Emarat Park transforms into a jaw-dropping fusion of culture, creativity, food, fashion, and family-friendly energy, designed to thrill every generation.

This isn’t just another pop-up event.
This is The Rage 2026 — official, verified, and irresistible.

🌆 A Tokyo Dreamland in the Heart of Abu Dhabi

Inspired by modern Tokyo — where tradition collides with innovation — The Rage delivers a powerful sensory experience that feels authentic, immersive, and meticulously curated.

Think:

• Neon aesthetics ⚡
• Minimalist Japanese design 🎐
• Street culture meets high fashion 👟
• Food stalls that feel straight out of Shibuya 🍱

All of it brought together under the UAE’s Year of Family, making this festival inclusive, safe, and unforgettable for kids, teens, parents, and friends alike.

🎭 Live Entertainment, Creative Activations & Fashion Energy

The Rage is not passive entertainment — it’s an experience you move through, explore, and shape yourself.

What to Expect:

✔ Live performances & music sets
✔ Interactive art & creative installations
✔ Fashion showcases spotlighting regional talent
✔ Retail pop-ups with exclusive, limited-edition pieces
✔ Family-friendly zones and cozy winter hangouts

Every corner offers a new surprise, a new photo moment, a new reason to stay just a little longer.

🍜 Must-Try Food & Drinks — Insider Picks You Can’t Skip

Let’s be honest: the food alone is worth the visit.

🔥 This Year’s Absolute Must-Tries:

• Konbini pop-up by @3.fils — Japanese-inspired bites done with precision and flair
• @fynd.ae coconut matcha — refreshing, modern, and dangerously addictive 🍵
• @hael.ae marshmallow hot chocolate — rich, indulgent, and perfect for chilly winter nights ☕

From sweet to savoury, experimental to comforting, the food scene is curated, research-backed, and guaranteed to impress.

👨‍👩‍👧 Designed for All Ages — Family Comes First

Unlike chaotic festivals that forget about families, The Rage stands out because it’s intentional.

✔ Safe, open spaces
✔ Activities for children and teens
✔ Comfortable seating and relaxed flow
✔ Clean, organized, and well-managed

This is a festival where families can actually enjoy themselves together, without stress or compromise.

📍 Event Details — Save This Now

📍 Location: Umm Al Emarat Park, Abu Dhabi
🗓️ Dates: 7 – 11 January 2026
⏰ Time: 4:00 PM – 11:00 PM

🎟️ Ticket Prices:

• Festival Entry: AED 70
• Park Entry: AED 10

Affordable, accessible, and absolutely worth it.

🚀 Why You Should Go (And Not Overthink It)

Let’s be blunt:
If you’re in Abu Dhabi in January and skip The Rage, you’re missing one of the city’s most powerful winter experiences.

✔ Limited-time event
✔ Exclusive food & retail concepts
✔ Tokyo-inspired theme done right
✔ Perfect for friends, couples, and families
✔ Instagram-ready but substance-backed

This is the kind of festival people talk about after it’s over — wishing they had gone sooner or stayed longer.

⚡ Final Word: Go Now, Not “Later”

The Rage doesn’t wait.
It appears, ignites, and disappears.

From 7 to 11 January 2026, Umm Al Emarat Park becomes a breathtaking playground of culture, creativity, and connection — official, certified, and unforgettable.

🔥 Hurry.
🎌 Explore.
🍜 Taste Tokyo in Abu Dhabi.

The Rage is back — and this year, it’s unstoppable.